Redbird AI syncs Snapchat campaign data into Azure Synapse and pushes warehouse audiences back to Snapchat—automatically. Stop exporting CSVs, writing custom API scripts, or waiting on engineering to update audience segments. Your analytics and advertising stay in sync, no manual work required.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically pull ad spend, impressions, swipe-ups, and conversion metrics from Snapchat Ads into your Synapse warehouse. Join campaign data with product, revenue, and customer tables to power executive dashboards in Power BI without stitching together fragmented exports.
Query your Synapse warehouse for high-value customers, cart abandoners, or lookalike prospects and sync those audiences directly to Snapchat Ads. Replace manual email hash uploads with automated, daily-refreshed audience segments driven by your data warehouse logic.
Match Snapchat conversion IDs to customer records in Azure Synapse and append LTV, purchase history, and product margin data. Build attribution models that connect Snap ad performance to actual revenue outcomes, not just pixel fires.
Monitor real-time Snapchat spend against budget forecasts stored in your Synapse warehouse. Trigger Slack or email alerts when campaigns breach daily or weekly limits, so teams can pause or adjust before overspending.
Snapchat Ads API retention is limited—automatically stream all campaign, creative, and audience performance data into Synapse for permanent storage. Run year-over-year trend analysis and cohort studies on campaigns that are no longer accessible in the Snapchat UI.
Schedule recurring queries in Azure Synapse to identify engaged users, lapsed customers, or new prospect segments. Automatically update or create corresponding custom audiences in Snapchat Ads every week, keeping targeting fresh without manual uploads.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Azure Synapse and Snapchat Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Azure Synapse schemas and Snapchat Ads object models—campaigns, ad sets, audiences, and conversion events—so you can automate data flows without custom pipeline code.
Redbird reads your Azure Synapse warehouse schema—customer tables, transaction logs, product catalogs—and maps them to Snapchat Ads audience segments, conversion events, and campaign metadata. It handles MAIDs, email hashing for custom audiences, and conversion API payloads without requiring you to write normalization logic. When Snapchat changes field names or introduces new campaign types, Redbird adapts automatically.
faster than building custom ETL for Snapchat campaign data and audience syncs
Redbird can pull from Azure Synapse and Snapchat Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Azure Synapse or Snapchat Ads.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Azure Synapse into Snapchat Ads, or from Snapchat Ads back into Azure Synapse. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from warehouse queries in Azure Synapse or campaign events in Snapchat Ads—Redbird handles the rest.
Fire when new customer, transaction, or event records appear in a specified Synapse table or view.
Run a Synapse SQL query on a schedule and trigger when result set changes or meets a condition.
Trigger when a Synapse pipeline finishes loading data from Azure services or external sources.
Write Snapchat campaign data or enriched records into a Synapse table with merge or append logic.
Run a SQL query in Azure Synapse with dynamic parameters from Snapchat event payloads.
Kick off a Synapse data integration or transformation pipeline based on Snapchat campaign events.
Fire when daily or lifetime spend for a Snapchat campaign crosses a specified dollar amount.
Trigger when ad set CTR, swipe-up rate, or ROAS falls below configured benchmarks.
Fire when Snapchat receives a new conversion event via Snap Pixel or Conversions API.
Upload email or MAID lists from Synapse to Snapchat as custom audiences for targeting.
Automatically pause underperforming campaigns or resume them based on warehouse-driven rules.
Post server-side conversion events to Snapchat Conversions API with enriched data from Synapse.
Sync Azure Synapse and Snapchat Ads in minutes. Stop maintaining custom scripts for audience uploads and campaign reporting—let Redbird handle the integration automatically.