Connect Amazon Seller Central and
dbt with AI

Redbird AI automates the pipeline between your Amazon seller data and dbt transformation workflows. Stop manually exporting sales reports, inventory snapshots, and advertising metrics—sync Amazon Seller Central directly into your data warehouse and let dbt models update automatically.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync daily sales and order data into staging models automatically

Extract order-level transactions, fulfillment status, and customer data from Seller Central each day and load into dbt staging tables. Keep your data warehouse current without manual CSV exports or brittle API scripts.

Build automated inventory velocity models from real-time stock levels

Pull current inventory positions, restock alerts, and FBA storage metrics into your warehouse. Trigger dbt model refreshes to calculate days-of-supply, turnover rates, and replenishment forecasts whenever inventory changes.

Transform advertising spend and ACOS data into unified performance models

Stream Amazon Ads campaign data, keyword performance, and attribution metrics from Seller Central into dbt. Combine with sales data to build comprehensive ROAS and profitability models that update on your schedule.

Alert analytics teams when dbt model failures affect Seller Central reporting

Monitor dbt test results and job statuses for models dependent on Amazon data. Automatically notify stakeholders when data quality issues or transformation failures impact seller performance dashboards.

Archive historical seller performance snapshots for compliance and trend analysis

Capture point-in-time seller metrics, account health scores, and customer feedback ratings from Amazon. Store versioned snapshots in your warehouse and build dbt models that track longitudinal performance trends.

Generate product-level profitability reports by combining fees, costs, and sales

Merge Seller Central fee structures, FBA costs, and return rates with sales transactions in dbt. Build automated margin analysis models that break down true profitability by ASIN, category, and fulfillment method.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amazon Seller Central and dbt with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands Amazon Seller Central's nested report structures and dbt's transformation layer semantics—so your e-commerce data flows cleanly into analytics-ready models.

AI that maps Amazon seller schemas to your dbt warehouse models

Redbird automatically interprets Seller Central's complex report formats—settlement statements, inventory ledgers, advertising performance exports—and translates them into clean staging tables. The AI understands FBA fee breakdowns, multi-channel fulfillment data, and customer metrics hierarchies, then intelligently suggests dbt model structures that match your warehouse conventions. No custom parsing scripts or brittle field mappings—just seller data that flows into transformation pipelines ready for analysis.

Order and transaction detail parsing
Inventory ledger normalization
Advertising metrics extraction
Fee and settlement reconciliation
10×

faster than building custom Seller Central extractors and dbt incremental models

No Python extraction scripts, manual schema mapping, or incremental logic debugging required

Auto-generated reports

Redbird can pull from Amazon Seller Central and dbt simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Seller Central or dbt.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amazon Seller Central into dbt, or from dbt back into Amazon Seller Central. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any seller event or dbt job status—connect marketplace operations to your transformation workflows.

Amazon Seller Central
Triggers & Actions
Trigger

New orders received

Trigger when new orders appear in Seller Central—sync transaction details to staging tables immediately.

Trigger

Inventory level drops below threshold

Fire when any SKU falls below restock point—update inventory models and alert supply chain teams.

Trigger

Daily settlement report generated

Activate when Amazon produces settlement files—extract payment, fee, and refund data for reconciliation models.

Action

Extract sales report by date range

Pull order-level sales data for specified periods and load into warehouse staging tables.

Action

Fetch advertising performance metrics

Retrieve campaign spend, impressions, and conversion data for transformation into ROAS models.

Action

Get current FBA inventory snapshot

Query real-time fulfillment center stock levels and sync to inventory dimension tables.

dbt
Triggers & Actions
Trigger

dbt model run completes

Trigger when specific dbt models finish—use freshly transformed seller data in downstream processes.

Trigger

Data test fails on Amazon source table

Fire when dbt tests detect anomalies in Seller Central data—alert data ops before bad data propagates.

Trigger

Incremental model processes new records

Activate when dbt incremental jobs add rows from Amazon sources—trigger dependent analytics refreshes.

Action

Run specific dbt models or tags

Execute targeted model subsets when new Amazon data arrives—refresh only seller performance models.

Action

Execute full dbt job on schedule

Orchestrate complete transformation runs synchronized with Seller Central data extraction cadence.

Action

Generate dbt docs for Amazon schemas

Automatically update lineage documentation when Seller Central source schemas or models change.

Amazon Seller Central
+
dbt

Ready to connect your stack?

Stop wrangling Amazon exports and building custom ETL. Redbird AI connects Seller Central to dbt so your e-commerce data flows into transformation pipelines automatically.

Get started → Book a demo