Connect Salesforce and
TikTok Ads with AI

Sync Salesforce leads and accounts to TikTok Ads audiences automatically, track which video campaigns drive pipeline, and stop manually exporting CSVs to connect ad performance with revenue. Redbird AI automates the data work between your CRM and video advertising platform.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync closed-lost opportunities to TikTok Ads as re-engagement custom audiences

Automatically push Salesforce opportunities that closed-lost in the last 90 days to TikTok Ads as custom audiences. Target them with nurture campaigns and brand awareness videos to re-enter your pipeline. Update audience membership as opportunity stages change.

Build high-value account lookalike audiences from Salesforce data in TikTok Ads

Export contacts and leads from your highest-value Salesforce accounts based on annual contract value or industry segment. Create TikTok Ads lookalike audiences to reach similar prospects with video campaigns. Refresh audiences weekly as new deals close.

Capture TikTok Ads campaign data on Salesforce leads and opportunities

Write TikTok campaign names, ad group IDs, and video creative details directly to Salesforce lead and opportunity records when conversions occur. Sales teams see which TikTok videos influenced each deal without switching platforms. Maintain full attribution history across the customer lifecycle.

Alert sales reps when TikTok Ads drives engagement from target accounts

Monitor TikTok Ads conversion events and video view completions for contacts matching your Salesforce target account list. Automatically create tasks for account owners when key decision-makers engage with video content. Include campaign details and engagement metrics in the task description.

Generate weekly pipeline reports showing TikTok Ads contribution by campaign

Pull TikTok Ads attribution data from Salesforce opportunities and aggregate pipeline value by campaign, video creative, and audience segment. Automatically generate reports showing cost-per-opportunity and influenced revenue by ad group. Deliver to Slack or email every Monday morning.

Exclude existing customers and active opportunities from TikTok Ads prospecting campaigns

Sync Salesforce accounts with closed-won status or open opportunities above a certain value to TikTok Ads as exclusion audiences. Prevent ad spend waste by automatically removing them from prospecting campaigns. Update exclusion lists daily as deal stages change in your CRM.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Salesforce and TikTok Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Salesforce object relationships and TikTok Ads campaign structures, so you can connect CRM pipeline data with video ad performance without custom code.

AI that knows your CRM schema and ad platform taxonomy

Redbird reads Salesforce standard and custom objects—Leads, Contacts, Opportunities, Accounts, Campaign Members—and maps them intelligently to TikTok Ads custom audiences, conversion events, and campaign parameters. The platform understands opportunity stage progressions, account hierarchies, and lead source fields alongside TikTok's audience types, pixel events, and attribution windows. You get automatic field mapping and data transformation without writing audience sync scripts or building middleware.

Opportunity → Custom Audience
Lead Source Attribution
Account-Based Targeting
Conversion Event Mapping
10×

faster than building custom audience syncs with Salesforce APIs and TikTok's marketing API

No Python scripts, API credential management, or manual CSV exports between platforms

Auto-generated reports

Redbird can pull from Salesforce and TikTok Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Salesforce or TikTok Ads.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Salesforce into TikTok Ads, or from TikTok Ads back into Salesforce. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any event in Salesforce or TikTok Ads—new leads, stage changes, campaign launches, or conversion spikes.

Salesforce
Triggers & Actions
Trigger

Opportunity stage changed

Fires when an opportunity moves to a new stage, including closed-won, closed-lost, or any custom pipeline stage.

Trigger

Lead created or updated

Triggers when a new lead enters Salesforce or when key fields like status, source, or score change.

Trigger

Account added to target account list

Fires when an account is tagged as a target account or added to a specific campaign or segment.

Action

Create or update contact

Add new contacts to Salesforce or update existing records with campaign attribution and engagement data.

Action

Create task for account owner

Automatically assign follow-up tasks to sales reps with context from TikTok Ads engagement.

Action

Update opportunity fields

Write TikTok campaign IDs, ad creative names, or attribution touchpoints to custom opportunity fields.

TikTok Ads
Triggers & Actions
Trigger

Conversion event recorded

Fires when TikTok Ads tracks a conversion—form submit, purchase, sign-up, or custom pixel event.

Trigger

Campaign spend threshold reached

Triggers when a campaign exceeds a defined spend amount within a time period.

Trigger

Video view rate drops below target

Fires when video completion rate or average watch time falls below your performance benchmark.

Action

Add contacts to custom audience

Upload Salesforce contact lists to TikTok Ads as custom audiences for targeting or exclusion.

Action

Update campaign budget

Automatically adjust TikTok Ads campaign budgets based on Salesforce pipeline velocity or lead quality.

Action

Pause low-performing ad groups

Stop ad groups that aren't generating qualified Salesforce leads or meeting cost-per-opportunity targets.

Salesforce
+
TikTok Ads

Ready to connect your stack?

Stop exporting lead lists and manually matching TikTok campaigns to Salesforce revenue. Redbird AI syncs your CRM and video ad platform automatically, so you can focus on pipeline—not data plumbing.

Get started → Book a demo