Sync web analytics data directly into your investment research workflows. Stop manually exporting GA4 metrics to track portfolio company performance or manually enriching Capital IQ profiles with digital engagement data.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Pull GA4 session data, conversion rates, and traffic sources for portfolio companies and append to their Capital IQ profiles. Track digital performance alongside financials without switching platforms or building custom dashboards.
Append GA4 traffic trends, user behavior metrics, and conversion data to S&P Capital IQ company records during due diligence. Surface digital channel growth, customer acquisition patterns, and seasonal traffic spikes alongside traditional financial metrics.
Monitor GA4 metrics for companies in your Capital IQ watchlist and trigger alerts when sessions, conversions, or engagement rates fall outside expected ranges. Route notifications to the responsible analyst or partner with context from both systems.
Pull Capital IQ financial data and GA4 traffic metrics for all portfolio companies into unified reports. Automatically calculate correlations between digital engagement and revenue performance, formatted for investment committee reviews.
Capture when sell-side analysts or institutional investors visit specific pages on your IR site and append visit data to their Capital IQ contact profiles. Understand who's researching your company before earnings calls or roadshows.
Send lists of screened companies or target accounts from S&P Capital IQ into GA4 as custom dimensions. Measure how many prospects from your investment universe visit your site and which marketing channels drive qualified institutional traffic.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Google Analytics (GA4) and S&P Capital IQ with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands GA4's event-based data model and Capital IQ's entity structure, so you can connect web analytics to investment workflows without manual mapping or engineering overhead.
Redbird maps GA4 event parameters, user properties, and conversion metrics to S&P Capital IQ company identifiers, custom fields, and relationship structures. Our AI handles schema differences between GA4's session-based analytics and Capital IQ's entity-centric financial data model. Match companies across systems using domains, tickers, or CIQ IDs, and automatically structure web metrics for financial analysis workflows.
faster than exporting GA4 CSVs and manually updating Capital IQ profiles
Redbird can pull from Google Analytics (GA4) and S&P Capital IQ simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Analytics (GA4) or S&P Capital IQ.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Google Analytics (GA4) into S&P Capital IQ, or from S&P Capital IQ back into Google Analytics (GA4). Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any event in GA4 or Capital IQ and let Redbird handle the cross-system orchestration.
Trigger when any tracked conversion goal falls outside defined performance ranges for specified properties.
Fire when GA4 identifies a new referral source, campaign medium, or channel grouping driving significant sessions.
Activate when a custom audience or segment crosses defined user count or engagement thresholds.
Pull specific events, parameters, and user properties for defined time periods and company filters.
Push identifiers or attributes into GA4 as custom dimensions for enhanced tracking and segmentation.
Write back transaction values or LTV calculations to GA4 conversion events for accurate attribution reporting.
Fire when a new company is added to a tracked list, screen, or portfolio within Capital IQ.
Trigger when earnings, estimates, or key financial metrics are refreshed for companies you're monitoring.
Activate when Capital IQ registers a new M&A transaction, financing round, or corporate event for specified companies.
Write metrics, scores, or attributes into user-defined fields within Capital IQ company profiles.
Programmatically include companies in saved screens, peer groups, or custom lists based on external criteria.
Attach timestamped commentary, data snapshots, or research findings to Capital IQ entities for collaboration.
Start syncing Google Analytics (GA4) with S&P Capital IQ in minutes. Redbird handles the data mapping, transformation, and ongoing automation so your investment teams can focus on analysis, not data wrangling.