Automatically sync conversation intelligence into your CRM. Stop manually updating deal health, copying call notes, or chasing reps for pipeline context. Redbird AI keeps Salesforce enriched with real-time signals from every sales interaction captured in Gong.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When Gong detects negative sentiment, low engagement, or risk signals in sales calls, Redbird automatically updates the corresponding Salesforce opportunity status and health score fields. Sales leaders get accurate pipeline visibility without manual deal reviews.
Every call recorded in Gong is automatically logged to the matching Salesforce opportunity or lead with transcript summary, duration, and participants. Account teams see complete interaction history without switching platforms or asking reps what was discussed.
Redbird analyzes Gong conversation data to surface which competitors are mentioned and what objections arise for each account. This intelligence is written to custom Salesforce fields, giving reps contextual battlecards and objection handling before their next call.
When a Salesforce opportunity above a certain amount shows declining engagement metrics in Gong—fewer stakeholders, shorter calls, or missed follow-ups—Redbird sends Slack or email alerts to managers. Coaching happens before deals slip, not after.
When marketing launches a new campaign or product in Salesforce, Redbird automatically creates corresponding trackers in Gong to monitor how reps pitch the offering and how prospects respond. Revenue ops gets consistent messaging data without manual tracker setup.
Redbird joins Salesforce opportunity stage history with Gong call frequency, sentiment, and stakeholder engagement to produce pipeline risk reports. Leaders spot at-risk deals based on actual buyer behavior, not just rep-entered data in the CRM.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Gong and Salesforce with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both Gong's conversation intelligence schema and Salesforce's object model, so you can connect deal health signals to CRM records without writing code or mapping fields manually.
Redbird maps Gong call metadata, topic trackers, and engagement scores to the right Salesforce objects—whether that's Opportunities, Accounts, Contacts, or custom fields. It understands how to join calls to deals using email domains, participant matching, and opportunity IDs. When Gong's conversation data structure changes or you add custom Salesforce fields, Redbird adapts without breaking your workflows.
faster than building custom Gong-to-Salesforce sync with APIs and field mapping spreadsheets
Redbird can pull from Gong and Salesforce simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Gong or Salesforce.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Gong into Salesforce, or from Salesforce back into Gong. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any sales call event in Gong or any pipeline change in Salesforce.
Triggers when a new call is recorded in Gong and transcription is complete.
Triggers when Gong's AI updates the health score for a tracked deal based on conversation signals.
Triggers when a competitor name or keyword is detected in a call transcript via Gong trackers.
Creates a new Gong tracker to monitor specific keywords, competitors, or topics across future calls.
Applies a custom tag or label to a Gong call for categorization and reporting.
Adds a new contact or stakeholder to a Gong deal based on participant identification in calls.
Triggers when a Salesforce opportunity moves to a new stage in the sales pipeline.
Triggers when an opportunity above a defined amount threshold is created in Salesforce.
Triggers when the expected close date on a Salesforce opportunity is changed by the rep or manager.
Updates standard or custom fields on a Salesforce opportunity, such as health score or engagement status.
Creates a new activity record on a Salesforce lead or opportunity with call details and a link to the Gong recording.
Creates a Salesforce task assigned to a rep or manager based on call insights or deal risk signals.
Stop losing revenue intelligence between Gong and Salesforce. Redbird AI syncs conversation signals into your CRM automatically, so your pipeline data reflects real buyer engagement.