Connect LinkedIn Ads and
Salesforce with AI

Automatically sync LinkedIn lead gen forms to Salesforce, enrich ad audiences with CRM data, and track campaign performance through closed-won revenue. Stop manually exporting CSVs, deduplicating leads, and guessing which campaigns actually drive pipeline.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync LinkedIn lead gen form submissions directly into Salesforce as leads

Capture every LinkedIn lead gen form submission and create or update Salesforce lead records in real-time. Automatically route leads to the right owners based on territory, company size, or job title. Eliminate manual imports and ensure no lead falls through the cracks.

Enrich LinkedIn campaigns with Salesforce opportunity and account stage data

Pull conversion data from Salesforce back into LinkedIn Ads to optimize campaigns based on pipeline and revenue, not just form fills. Track which job titles, companies, and seniorities actually convert to opportunities. Feed closed-won data to LinkedIn's conversion tracking for smarter bidding.

Build weekly LinkedIn Ads performance reports with Salesforce attribution metrics

Combine LinkedIn campaign data with Salesforce opportunity stages, deal values, and win rates in a single automated report. Show exactly which campaigns, audiences, and creatives drive pipeline and revenue, not just clicks. Distribute weekly to marketing, sales, and leadership without manual data pulls.

Alert sales reps when high-value accounts engage with LinkedIn campaigns

Monitor LinkedIn engagement from target accounts already in Salesforce and notify account owners in real-time. Trigger outreach when a VP clicks an ad, downloads content, or submits a form. Turn paid engagement into timely sales conversations.

Suppress existing customers and closed-lost deals from LinkedIn audience targeting

Automatically update LinkedIn matched audiences by excluding Salesforce accounts marked as customers or closed-lost. Prevent wasted spend on audiences that shouldn't see acquisition campaigns. Keep suppression lists fresh without manual audience uploads.

Archive LinkedIn campaign and conversion data in Salesforce for compliance and audit

Store complete LinkedIn campaign metadata, lead source details, and conversion events as custom objects in Salesforce. Maintain a permanent record of how every lead was acquired, which ad they engaged with, and campaign context. Support compliance requirements and historical reporting without external data warehouses.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize LinkedIn Ads and Salesforce with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands LinkedIn's campaign structure, conversion tracking, and matched audiences alongside Salesforce's lead routing, opportunity stages, and campaign attribution models.

AI that speaks both LinkedIn Ads and Salesforce natively

Redbird maps LinkedIn lead gen form fields to Salesforce standard and custom lead fields automatically, handling job title normalization, company matching, and duplicate detection. It understands LinkedIn's conversion tracking API, campaign hierarchies, and audience segments, then connects them to Salesforce campaigns, campaign members, and multi-touch attribution. The AI recognizes when LinkedIn campaign names contain UTM parameters or naming conventions and parses them into structured Salesforce fields without manual field mapping.

Lead gen form field mapping
Campaign member attribution
Matched audience sync
Conversion event tracking
10×

faster than building custom API integrations between LinkedIn and Salesforce

No middleware, webhook configuration, or developer resources to maintain field mappings and handle API rate limits

Auto-generated reports

Redbird can pull from LinkedIn Ads and Salesforce simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either LinkedIn Ads or Salesforce.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from LinkedIn Ads into Salesforce, or from Salesforce back into LinkedIn Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any LinkedIn campaign event or Salesforce record change, and take action in either system instantly.

LinkedIn Ads
Triggers & Actions
Trigger

New lead gen form submission

Fires when a LinkedIn user submits a lead gen form on any sponsored content or InMail campaign.

Trigger

Campaign spend threshold reached

Triggers when a LinkedIn campaign reaches a specified daily or lifetime spend amount.

Trigger

Conversion event tracked

Fires when LinkedIn tracks a conversion event from the Insight Tag or CAPI integration.

Action

Update matched audience

Add or remove contacts from a LinkedIn matched audience for targeting or suppression.

Action

Pause campaign or ad creative

Automatically pause underperforming campaigns or ads based on CRM conversion data.

Action

Send offline conversion event

Push Salesforce opportunity or closed-won events back to LinkedIn for conversion tracking and optimization.

Salesforce
Triggers & Actions
Trigger

New lead created

Fires when a new lead record is created in Salesforce, with optional filters by source or field values.

Trigger

Opportunity stage changed

Triggers when an opportunity moves to a new stage, such as qualified, proposal, or closed-won.

Trigger

Account marked as target account

Fires when an account is added to a target account list or tagged with specific criteria.

Action

Create or update lead record

Add new leads from LinkedIn or enrich existing records with campaign engagement data.

Action

Add contact to campaign

Associate leads or contacts with Salesforce campaigns and set member status based on LinkedIn activity.

Action

Update opportunity custom fields

Stamp LinkedIn campaign, creative, or audience data onto opportunity records for attribution reporting.

LinkedIn Ads
+
Salesforce

Ready to connect your stack?

Start syncing LinkedIn Ads with Salesforce in minutes. Close the loop between paid campaigns and pipeline, and prove which audiences actually drive revenue.

Get started → Book a demo